The UK Short Term Accommodation Association (UK STAA) is the national voice of the UK's short-term rental sector. We represent hosts, property managers, operators and industry partners, championing fair regulation, sustainable growth and a thriving visitor economy.
What We Do
We work with government, local authorities, tourism organisations and industry stakeholders across the UK to ensure the economic and social value of short-term accommodation is recognised in policy and decision-making.
Our advocacy and policy work has helped shape regulation across England, Scotland, Wales and Northern Ireland, supporting responsible growth while providing operators with greater clarity and confidence.
We work to ensure the sector's voice is heard and represented at every level of decision-making.
Why It Matters
Short-term accommodation plays an important role in supporting local communities, tourism and economic growth across the United Kingdom. And it’s growing, in 2025 100.9 million guest nights were spent in UK short-term lets up 11.5% on 2024.
The short-term letting industry contributes £27.7 billion to UK GDP.
Supports nearly half a million jobs.
Generates £4.6 billion in tax revenue - 1.4% of UK GDP.
STAA founded to create a unified national voice for the businesses and people in STR tourism.
STAA founds the Short Stay Summit.
Andy Fenner appointed CEO as the STAA expands its reach.
UK STAA founds its Policy Group bringing professional policy heads in to a united voice for the sector.
UK STAA founds the Global Association Network.
Graham Donoghue, CEO of Forge Holiday Group becomes Chair of the UK STAA.
Short Stay Summit attendance exceeds 1,300.
Janet Uttley is appointed as the CEO of the UK STAA.
The UK STAA serves as the political voice for short-term rental operators across the UK. Our government affairs team maintains active relationships with MPs, select committees, the Department for Culture Media and Sport, local authorities, and devolved administrations.
We have secured meetings with over 100 parliamentarians in the past three years, providing evidence, testimony, and practical insights that inform legislation affecting our sector. Our advocacy has directly influenced policy outcomes including registration schemes, planning use classifications, tax policies, and local licensing frameworks.
We champion proportionate regulation that protects communities while enabling responsible operators to contribute to local economies. From rural holiday lets supporting tourism in the countryside to urban spare room rentals helping families earn additional income, we represent the full spectrum of short-term accommodation providers.
Our policy work is backed by robust research, data analysis, and member consultation, ensuring we bring credible, evidence-based positions to every conversation with policymakers.
The UK STAA team is committed to representing the interests of the short-term rental sector and supporting members across the United Kingdom.
Our member-elected Board brings together expertise from across the industry, providing strategic direction and guidance to help shape the future of the association.
For more information, please contact info@ukstaa.org.
Join STAA and connect with the people, insights and opportunities shaping the future of the UK's short-term rental sector.
As an STAA member, you'll benefit from industry insights, valuable networking opportunities and reduced rates at major events, while helping to strengthen the voice of the sector across the UK.
Build valuable connections, strengthen your business and play a part in shaping the future of the industry.
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